Diplomatico

He was fascinated by the subtle complexities of surrounding factors such as sunlight and humidity that affect the production of rum. He collected both liqueurs and exotic rums and became famous for his well-stocked supplies quickly nicknamed the "Ambassador Reserves" in reference to his status and his love for good things in life.

He studied production methods used in Jamaica, a reference in the field at the time. On other islands of the Antilles, he scrupulously observed the refining of sugar cane and imagined variations to create a new type of rum. Over time, a clever combination of ingredients, wooden barrels and honey led Don Juancho to create Ron Diplomático.